chuck goolsbee May 31st, 2007 2:43 PM Link
This should not shock anyone, except perhaps at the executive levels of GM & Ford.
I can envision a similar headline about cars with Diesel engines sometime in the future.
–chuck
Subcompact sales in
So, is it escalating gas prices and concerns over environmental impact that have spurred the trend? Perhaps it’s more of a chicken-egg thing. The segment was essentially barren in North America for years, but with compelling new entrants from Toyota (Yaris), Honda (Fit), Nissan (Versa), and Suzuki (SX4), it’s arguably a case of “If you build it, they will come.”
There’s no sign that the trend will slow down, especially not with new competitors arriving in the marketplace all the time. Hyundai has its new Accent, Scion its xD, and domestic automakers are busily developing their own entrants to this blossoming segment, as well (for now, Chevrolet’s Aveo is the only American offering in subcompact sandbox).
+ SEMA.org: SUBCOMPACT SALES SOAR
This should not shock anyone, except perhaps at the executive levels of GM & Ford.
I can envision a similar headline about cars with Diesel engines sometime in the future.
–chuck
Let me put my surprise face on
At $15K they are half of the average new car purchase price. Lets all buy two.
I think as much as anything, it’s the surprising increase in equipment level and quality in what America used to think of as the penalty-box class. I mean, the Fit Sport autobox comes with paddle shifters, and the SX4 has switchable AWD. You can’t really find those features in cars in the next class up.
Don - who are you referring to as “we”?
if anybody in detroit is scratching their heads, i’d like to know who they were. then, it’ll be easier to find those that should be fired for NOT seeing this coming.
Oh you forgot to mention that the Aveo is not a GM car but a Daewoo!
I like my Corolla and my Dodge 3500 Diesel
Buy your subcompact now because when the higher fatality rates for these vehicles make the news the Nanny State will start a-regulatin’. Soon you will have a $24K Yaris and an added fuel tax to help “pay for” the extra emergency services. It will be the enviro weenies vs. the safety weenies and the only looser will be the consumer. Watch California for the first salvo.
Sean,
The irony is that the Fit has more standard airbags than full size cars from Ford, GM and Chrysler. FYI the vehicle with the lowest fatality rate is the Honda Odyssey.
Yes, bring more diesels (cars) to the US.
Oh, and if you have more subcompacts on the road chances are fatality rates will drop because the huge, fatality-causing vehicles will be fewer in number (replaced with smaller cars).
^^ agreed. and bil, airbags do their part, but they can’t compete against an Excursion driven by someone talking on their cellphone who has no idea you’re there.
but for me, i’ll still zip around in my focus, even with the terrible crash ratings. my wife and i can’t validate having a large car in the stable, both from a financial and personal standpoint.
Ryan,
Don’t worry about the Excursion; odds are they will roll over before they get to hit you. Like most Ford SUVs they don’t have strong enough roofs so the cell phone will become a permanent fixture for yet another proud Ford SUV owner. That is if they have their seatbelt on. If not, through the air they fly. We have proud Ford owners flying all over the place here in FLA. Something about flat roads and high speeds. We call Fords high-rollers. Because when the roll the owner usually fly’s high.
Don, I believe you are forgetting the Chevy Aveo. The Aveo was released long before the Fit, Versa, and Rabbit hit these shores. The Aveo still remains the most affordable of the sub-compact bunch. A reasonably equipped model can be had for $13,000. The Aveo’s prime weakness is its mileage, which lags behind the Honda Fit and Toyota Yaris. Nevertheless, the thousands saved from its low sticker price makes up for that. Ford’s Focus ZX3 has smaller dimensions than a Nissan Versa. It is offers fair mileage, a low price, and an excellent reputation for reliability.
Sorry about that last sentence, but I think the idea was put across. The Aveo may be a Korean-made car, but it still has a Chevy badge.
Andy, you’re right. However, Chevy built that car on the cheap, with nary a concern for some safety built in. You “save” alright.
[…] [Source: Sema via Winding Road] […]
[…] [Source: Sema via Winding Road] […]
[…] [Source: Sema via Winding Road] […]
rory–you do know that gm own’s most of daewoo? as far as i’m concerned…. it’s gm. like subaru–it’s part of the team until they sell it off.
the pontiac lemans in the late 80s was a daewoo.
as long as gm needs small cars to compete with japanese & korean auto companies…. they’ll need daewoo & suzuki.
Let’s see…….funeral expenses x3 + loss of income from severe depression + rest of life filled with sadness = way too much to put my Wife and Kids in a sardine can. I’ll stick with the midsize car for her to drive, the extra cost for gas and the peace of mind that they won’t be crushed by another driver in an SUV or some kid on a bicycle running into them more than outweighs the fuel savings.
Let’s see… I’m guessing your wife and kids won’t FIT in the sardine can ![]()
Concerning orintial cars w/U.S. badges; Ford’s Festiva was a great little car. Mine with 170k miles still is. This is a Ford built by Kia using many Mazda parts. Unlike most econoboxes the Festiva is a comfortable driving car even for this arthritic 60 year old fat man. Ford’s designers would do well to revisit this design. There is ample head room, the seats are high enough and the upright hatchback provides more cargo area than many much larger cars.
What goes around, comes around. I was in college in WV in 1973 and gas was about 59c per gallon. Everyone was concerned about the dwindling supply of oil and was conserving energy in everyway possible. The thermostat was set at 60 during winter time and speed limit was highly enforced at 55 MPH to “improve gas mileage”. I bought a 1971 VW for $1000 and got 30 MPG on average. It cost me less than $10 to get to Washington, DC. Why does it have to take more than 30 years and gas at $3 /gallon to revive the spirit of energy conservation? We have the technology, the experts, money, and lots of resources. What’s up??
Let us be real. More that 52% of the vehicles that you come accross are SUVs and trucks, inckuding the big Hummers. The trend of SUV and Truck buyers have not slowed down significantly. We are in America and as Americans, our love for Big Cars have not stopped since the early 1900s. Call this a tradition or a big EGO, but that is the fact. This new generation will probably continue to embrace new technologies but the love for big Trucks and SUVs will continue.
Who needs small imports? My wife’s ‘04 Impala consistantly gets 30+ mpg
Who needs small imports? My wife’s ‘04 Impala consistantly gets 30+ mpg
Bingo - We have a winner!
Jake, becuase real fuel efficiency enthusiaists like myself feel that 30MPG is not good enough anymore, remember one of the posters had a VW in the 1970’s that got 30MPG.
-Always Drive Foreign
Less Customers will Teach the Big-3
To make real cars again.
HTML Formatting Tips
- To make something bold: <strong>Text to bold</strong>
- To make something italic: <em>Text to italicize</em>
- To make a hyperlink: <a href="URL">Text to link</a>
- To quote something previously said, you can use <blockquote>text</blockquote>
Markdown Formatting Tips (advanced)This site also allows use of Markdown formatting in the comment section. This accomplishes the same formatting as HTML but is typically easy to use.
my code* Second item
• Second item
1. Second item
2. Second item
<email@add.com>