Send to a friendTribe April 27th, 2007 6:09 PM Link
What’s the schwag? The bag or the babe?
SchwagWatch: Ford’s Got A Brand New Bag
Written By: Steven J. Ewing
While this may just look like an ordinary tote to promote Ford’s 2008 Escape and Escape Hybrid, this special bag has a secret message. The fabric used to construct this fashionable useful carry-all was pulled directly from the fabric found in Ford’s new Escapes.
The city of San Francisco has put a ban on the use of plastic bags to help promote recycling. Supermarkets and drugstores will not be allowed to offer plastic bags made from petroleum products in an effort to save 450,000 gallons of oil each year and remove the need to send 1400 tons of waste to landfills. Evidently inspired by this development, FoMoCo is following suit by implementing 100 percent post-industrial material fabric in their Escape XLT and Hybrid models in an effort to conserve water, carbon dioxide, and the equivalent of millions of kilowatt hours.
Not only does this tote help promote recycling, it allows us to bring that new-car smell with us on the go. (Mmm, upholstery!)
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7 Comments
ryan April 27th, 2007 9:34 PM Link
this is why i like this site. nothing is sacred from being covered in detail!
Scratch April 28th, 2007 11:39 AM Link
Aren’t all plastic bags made from petroleum products? And aren’t they one of the most easily recyclable products out there?
Jeff April 29th, 2007 6:16 PM Link
@Scratch - Plastics are typically ‘downcycled’ into products of lesser use or value. Besides, the vast majority of plastic bags never get recycled.
Lest we forget, ‘Recycle’ is the last R. It’s preceded by Reduce and Reuse. The more we can reuse, the better.
Mark Arnold April 29th, 2007 9:04 PM Link
This would have really been reusing if they had made bags out of old vinyl seats from the likes of Granadas, LTDs, or Torinos sitting in scrap yards.
sure, the tree-huggers may not have liked the idea quite as much… but they probably coulda sold ‘em though Urban Outfitters or some other preppy wanna-be-thrift-store
Jeb April 30th, 2007 10:56 AM Link
I reuse the crap out of plastic bags. They make great lunchboxes, poop scoopers, packing material (much better than packing peanuts), temporary trash cans, and autoerotic asphyxiation devices.
A. Wofford May 1st, 2007 5:49 PM Link
So is ‘that new car smell’ soon going to remind me of an old soda bottle? Hell, if we could all stand that smell, we could save a ton of waste and energy — probably a couple of tons. Then I could sell odor credits to Al Gore.
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