Hungry Chicagoans Destroy Bus Shelter for Snacks, Pass on Doritos

A marketing attempt by a Chicago area convenience store chain has turned out to be just a bit too clever for its own good.

The AMPM ad (shown above on the first day it was up) was posted on local bus-shelters and featured a large wall comprised of tempting snack foods. The idea was that the bags of snacks would be slowly removed day-by-day, to reveal the tagline, “Too much good stuff” to the delight of hungry consumers. But local bus-riders were apparently much more ready to snack than the ad’s creators had anticipated, as merely two day’s into its run the snack wall was breached and mercilessly scarfed down.

We haven’t heard any reports of the snack thieves being tacked down as yet, but there is one substantial clue; they seem to hate Doritos.

(Click through the jump to see the ‘After’ picture.)

+ AdFreak: Chicagoans feast on bus-shelter ad snacks

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