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Winding Road

Japan Report: Honda Announces Plans for Prius Fighter

Written By: Peter Nunn

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honda_cr-z_concept_101.jpg

It was at Honda’s year-end press conference that the ground rules for the coming hybrid war with Toyota were laid down. Honda’s worst kept secret is that it will roll out its own version of the Prius in 2009, coupled with the hybrid-powered CR-Z sports coupe.

This so-called “Honda Prius” will be previewed this year – maybe at the Paris or L.A. Auto Show – and a source who has seen the car says it looks uncannily like the Prius.

The CR-Z will appear as a toned down version of the 2007 Tokyo show car. But in terms of battery supply, Honda will continue buying from Sanyo Electric and Matsushita Electric Industrial, Honda president Takeo Fukui told reporters.

(Click through to read more about Honda’s hybrid plans or check out the gallery of CR-Z images below.)

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But the batteries for the ’09 cars will still be the current nickel hydrogen type. Like Toyota, Honda is still wary about using the more advanced lithium ion battery. “Quality is difficult to clear,” said Fukui.

Combined, Honda wants to sell 400,000 units of the Global Hybrid and CR-Z per year. The big advantages will be low cost and astronomical fuel economy, say insiders.

Sounds OK to us.

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← Japan Report: Chrysler Launches Charger R/T   Detroit Automakers Have Big Plans for Diesels →

3 Comments

Djivy January 2nd, 2008 4:55 PM Link

Quite a contrast to what can be read in a Times Online article:

“Not surprisingly Honda, flushed with the success of its fuel cell project, said further development of hybrids was no more than an expensive sideshow. “Carrying a [mains rechargeable] battery [as well as an engine] is dead weight,” said Takeo Fukui, president and chief executive of Honda Motor Company, adding that Toyota’s enthusiasm for plug-ins was fuelled by the desire to be able to use more mains electricity produced by US-sourced coal rather than imported oil.”

http://driving.timesonline.co.uk/tol/life_and_style/driving/features/article2744803.ece

fantasyfreddy January 11th, 2008 8:55 AM Link

they really should keep the rad styling - it will sell much better!

amir January 12th, 2008 4:52 PM Link

the cr-z drive me mad!!!
i love all honda products
amir,manufacturing engineer,22

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