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Winding Road

Opel Pulls the Wrap Off the New Insignia

Written By: Seyth Miersma

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After a variety of leaks, official and unofficial, General Motors’ European Opel brand has gone ahead and released the full specification for its new Insignia ahead of the car’s official debut at the London Motor Show this summer.

Though it’s still unclear exactly which engine lineup will be available if the Insignia makes the leap to the U.S. as a Saturn product, Opel has given us the range for the car’s European spec. The Insignia will offer a choice of three diesels and four gasoline engines, topped off by a 260 horsepower V-6. The diesels will all displace 2.0-liters and will offer between 110 and 160 horsepower. Available transmissions will include manual and automatic six-speeds all around.

Check our gallery below for the first official Insignia photos and then tell us what you think of the potential Saturn product, in comments.

2009 Opel Insignia-001
2009 Opel Insignia-002
2009 Opel Insignia-003


Opel Insignia: A New Design Language For A New Era* Sculpted design with a flowing coupé silhouette
* Four-wheel drive, active chassis and seven engines available at launch
* World premiere July 2008 at the London Motor Show

Rüsselsheim. A new name, a new car, a new ambition. With its groundbreaking design and sophisticated technology, the Insignia makes a quantum leap toward rejuvenating the brand and providing the perfect opportunity to discover Opel. The styling of the new 4.83 meter five-seater clearly expresses Opel’s strategy to make advanced technology and attractive design affordable.

The Insignia boasts a flowing, powerful silhouette with a coupé-like roofline. The body’s sculpted shape is accented by a distinctive radiator grille with a newly-designed Opel emblem. Unmistakable design elements include a sweeping front and rear light “wing” signature and a “blade” side contour that begins directly behind the front wheel and glides through the entire side of the body. Both details give the Insignia’s a muscular but graceful allure.

“With Insignia we are introducing an exciting new sophisticated design vocabulary, which combines sculptural artistry with German precision,” says Mark Adams, Vice President Design, GM Europe. “Our aim was to develop a confident look which compels the world to experience for themselves the superb driving dynamics the Insignia radiates.”

Echoing the exterior, the interior shapes and surfaces, which articulate this promise for exciting mobility, are crafted with high quality materials. The dashboard wraps around from the instrument panel to the door in a very sophisticated way, embracing the occupants. This wing theme will be echoed across all Opels. Red ambient lighting, which also will be featured in future Opel models, vibrate a warm, luxurious aura. A lot of emphasis too has been put into the seating, which set the highest standards in ergonomics, comfort and safety.

Opel’s pioneering role and unique expertise in lighting technology continues in the Insignia with the latest generation AFL Adaptive Forward Lighting system: Nine different light beam settings automatically adjust themselves to cater to various driving conditions, simultaneously enhancing safety and driving excitement. Another new element on the AFL system is the LED daytime running lights, which consume considerably less energy than a conventional system featuring halogen lamps, thereby lowering CO2 emissions from 6 g/km to nearly zero.

“As each feature demonstrates, the Insignia is the result of our quest to develop a car that combines striking design, excellent driving dynamics and innovative technology” says Hans H. Demant, Managing Director, Adam Opel GmbH.

The Insignia is offered from the start with front-wheel and all-wheel drive. The “Adaptive 4X4″ system’s proactive, instantaneous torque distribution not only ensures optimal traction but also enhances driving stability and dynamic handling performance. In the all-wheel drive Insignia, the FlexRide mechatronic chassis system with its Adaptive Stability Technology helps the car adjust to prevailing driving conditions and allows the driver to select settings to match his mood. FlexRide is also available in the front-wheel version.

The Insignia will launch with an exceptionally broad range of seven engines. All meet Euro 5 emissions standards and come with either manual or automatic six-speed transmissions. The four gasoline engines range from a four-cylinder 115 hp unit to a V6 with 260 hp. The three new direct-injection diesels feature a displacement of 2.0 liter and outputs spanning from 110 to 160 hp. Subsequently the Insignia engine line-up will be expanded with an EcoFLEX version offering very low CO2 emissions in addition to other, more powerful variants.

“The Opel Insignia sets new standards in technology and innovation — this will be obvious right from the launch. But we are keeping several cards up our sleeves when it comes to environmental compatibility, excitement and safety, which we will play strategically overtime” says Alain Visser, Chief Marketing Officer, GM Europe.

The Insignia notch- and hatchback will debut July 22, 2008 at the London Motor Show and hit showrooms starting in November. The Insignia was developed at GM Europe’s International Technical Development Center in Rüsselsheim, Germany, which also is home to its production. The Rüsselsheim facility is one of the most advanced car plants in the industry.

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11 Comments

Dane April 18th, 2008 10:09 AM Link

Better make it as a Saturn….

tweezy April 18th, 2008 10:59 AM Link

Looks like a sporty Buick at first glance… Besides that it’s a fine looking car. It’s very muscular and looks like a sport sedan from the front, even though it may not have the HP to back it up.

The tail’s a bit complicated for my tastes, but I can see this with a Saturn badge. Heck, give it more power and it may be a nice youthful addition to the Buick lineup!

matteo April 18th, 2008 12:09 PM Link

Ok - I kept looking at the grill to see how they had changed the Opel logo… not a new car.

A little too slow on the uptake sometimes….

I like the look of it - reminds me of the lines of a Audi A6. I hope that it does make it stateside.

Ducati Minor April 18th, 2008 1:59 PM Link

This thing is more boring to look at than a Camry. This is a big step down to the anonymity plaguing family sedans. Keep that Opel in the Fatherland.

Trinks April 18th, 2008 3:48 PM Link

I kinda have to agree with DM, it’s not very interesting to look at. I suppose as long as it’s well engineered and marketed it should sell well, but with so many established models in the family sedan segment, this looks too anonymous to really pick off Toyota and Honda customers.

Josh April 18th, 2008 4:00 PM Link

I have to completely disagree with DM, I think it’s one of the best looking, reasonably priced sedans I’ve seen in an while. I’ll leave the Camrys and Accords to you, DM, and I’ll take the Opel, or whatever the US version may be.

michael April 18th, 2008 7:43 PM Link

It’ll definitely be here as the 2010 Saturn Aura. Looks good.

Jeff April 18th, 2008 9:09 PM Link

Ooh, pretty.

Robert April 18th, 2008 9:41 PM Link

looks like something as sporty as an altima or Mazda6 only a lot more of a quality car. I don’t like the new Accord’s shape but when I see them on the road they do catch my attention and I have trouble identifying them as non-luxury cars. I see this as being the same, excellent competitor to the Accord and Camry.

Joe April 20th, 2008 6:28 PM Link

Butt ugly would seem to be a fair assesment.

Oevrall, the car is handsome from most views…but I think somebody chickened out when it came to the decklid and rear valence.

Unless there is a compelling aero reaon for the spoiler, lose it and let the rear of the roof line/rear harch terminate gracefully (and naturally).

Joe

Winding Road » Archive » Opel Insignia Hatchback Spied Undisguised May 8th, 2008 3:35 PM Link

[…] has officially pulled the sheet off of its new Insignia, which is liable to come to the U.S. after its European launch as the newest version of the Saturn […]

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