GM to Utilize eBay Motors for Used Car Sales
General Motors announced yesterday that it has reached an agreement with eBay to list its entire national used vehicle inventory on eBay Motors.
The plan is to get extra exposure to GM dealers by displaying its inventory to eBay Motors 11 million monthly visitors. eBay Motors is the number 1-rated automotive Web site, according to the press release, with 34 percent of all automotive minutes spent browsing the site.
Mark Mathews, director, GM Used Vehicle Activities, said, “The eBay Motors agreement means that GM Certified dealers will have millions more eyeballs looking at their inventory, and more traffic drives sales. Teaming with eBay Motors provides shoppers with convenient access to all GM Certified inventory and continues GM Certified’s commitment to interactive marketing. We now offer our dealers the most comprehensive program in the industry, listing their inventory on more than 300 websites.
Comments
chartguy
Sounds to me like a signal that used-car prices are about to copy those in India, and drop like a stone.
Jeff
@chartguy - Let's hope so. I'd like to grab a used HHR in a couple years.
The Stig
Of course, people have to WANT to buy GM products for this to work. Otherwise it's a good idea.
Ducati Minor
That's cold, Stig.
The HHR is a nice retro hatch. I underestimated that little thing. It has lots of cargoo room, good mileage, and a fair price. My uncle is a courier and wants to swap in his van for one. He just doesn't want to spend $16,000 for a new car. Maybe he'll be able to grab a certified used one for $11K in a couple of years.
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