‘08 NAIAS: Dodge Battles Nervous Steers to Launch the 2009 Ram

ram09hl.jpg

Dodge pulled out all the stops for the launch of its new 2009 Ram pickup this morning, driving the truck out at the head of an honest-to-God herd of long-horn cattle.

The effect wasn’t as picturesque as had been promised when Dodge first discussed the “stampede

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Ducati Minor

Can Chrysler still live off the Ram?

Winding Road » Archive » Chrysler Grants Michigan Man’s Cowb

[...] amok on the streets of Detroit? Yeah, well, sort of. Chrysler introduced the new Dodge Ram with a cattle drive on the streets on Sunday at the NAIAS. And it was all due to the cowboy fantasies of a local man, [...]

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