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Winding Road

Giddy in Gaydon: The Aston Martin Design Center

Written By: Phil Floraday

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We remain squarely in the honeymoon phase of the new Aston Martin, but so far things appear to be positively glowing with action items showering down over the Cotswolds.

When we spoke with the Aston people during their DBS drive event last October, the subject of the new design studio came up only by accident, and it felt more like a yurt raising among villagers than a major extravaganza for the foreign press. They were unsure whether or not they would even celebrate the opening of the facility, saying they would probably have a small party and we could come if we found our own way there. When we later followed up on the status of it all, this scrape-it-together wee party had ballooned into the largest gala event Gaydon’s horsey set will ever see.

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4 Comments

Ducati Minor February 2nd, 2008 12:57 AM Link

How sad it is to see the Aston Martin name no longer at Ford’s Irvine center. I looked forward to seeing that treasured name, a blossoming marque, as a light that Dearborn needed in its many dark times. Driving along the I-5, noticing that proud name, always brought a smile to my face from a long drive to home.

Having it gone, however, isn’t all bad. Aston Martin is free once again, experiencing a new level creativity and optimism the former Ford division hasn’t had since the 1960s. The two newest Astons, the Vantage and the DBS, are the finest works I have seen from Aston in twenty years. These are two cars I lust for. They are handsome in the true British sense, and admired on by all those who drive them.

The Callum styling direction has run its course; it’s time to make another bold step for the next generation of Astons. The Bond franchise has been resurrected in great fashion for a new era, and it’s time for Aston Martin to follow suit hand-in-hand.

I love these cars and happy to see the firm move forward.

Winding Road » Archive » Aston Martin to Borrow Engines, Parts from Mercedes-Benz? February 8th, 2008 11:01 AM Link

[…] automaker needs a host of suppliers, but if the rumblings are true, newly-independent Aston Martin may, in fact, be looking to Mercedes-Benz for an array of parts. According to Autocar, the owners […]

Winding Road » Archive » Aston Martin to Borrow Engines, Parts from Mercedes-Benz? February 8th, 2008 11:01 AM Link

[…] automaker needs a host of suppliers, but if the rumblings are true, newly-independent Aston Martin may, in fact, be looking to Mercedes-Benz for an array of parts. According to Autocar, the owners […]

Winding Road » Archive » Aston Martin to Borrow Engines, Parts from Mercedes-Benz? February 8th, 2008 11:01 AM Link

[…] automaker needs a host of suppliers, but if the rumblings are true, newly-independent Aston Martin may, in fact, be looking to Mercedes-Benz for an array of parts. According to Autocar, the owners […]

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