Send to a friendDon August 9th, 2007 2:55 PM Link
Just more needless electronic crap for your already too complex car.
Ford Will Sell Sync System For $395
Written By: Reilly
Ford announced this morning that they will sell their Sync in-car communication system for $395 starting next month. The system, which allows for management of multiple electronic devices such as smart phones, MP3 players, and other gadgets, was developed by Microsoft and debuted at the Detroit Auto Show earlier this year.
The first car to offer the Sync option will be the redesigned 2008 Ford Focus, a car that has not exactly been praised for its handsome looks. However, it is the company’s volume seller to the digitally-connected generation and if any vehicle in Ford’s lineup would be in a better position to deploy this technology, we can’t think of it. Soon after the Focus launch, Sync will be available in the Ford Edge and standard in the Lincoln MKX. Eventually it will be standard on all Lincoln models.
The price, while expensive in the world of consumer electronics (the most expensive Apple iPod costs $50 less), is quite low compared to most items sold on new vehicles. At $395, Ford has likely priced the technology in a sweet spot that should see a high consumer response for it.
+ The Detroit News: Ford hopes low Sync cost will boost sales
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11 Comments
Ducati Minor August 9th, 2007 5:35 PM Link
You can expect cars to be as technologically simple as a 1965 Plymouth forever.
Ducati Minor August 9th, 2007 5:36 PM Link
That was sarcasm.
Gotakon August 9th, 2007 6:40 PM Link
Well, under $400 is pretty reasonable for what they’re offering, since it usually costs at least a thousand bucks to get a multimedia system like that. However, You could pretty much do most of the stuff there with a cassette adapter for your iPod and a bluetooth headset for your phone.
But then again, those don’t read “LOL” as “laughing out loud” for you.
smokeydog August 11th, 2007 8:46 AM Link
Anything to divert the driver’s attention from the task at hand!
Muscle Cars World » Blog Archive » 2008 Ford Explorer 4×4 November 7th, 2007 8:47 PM Link
[…] space, V-8 power, and a very refined interior. For the 2008 model year, Ford is offering its new Sync system in the […]
New Suvs-New Suv-Car price-Suv Review-Suv-Suvs » Blog Archive » 2008 Ford Explorer November 17th, 2007 3:55 AM Link
[…] space, V-8 power, and a very refined interior. For the 2008 model year, Ford is offering its new Sync system in the Explorer, and our test car was equipped with this new in-car technological […]
Winding Road » Archive » Hands Free Fun with MotoRokr T505 November 26th, 2007 12:45 PM Link
[…] of the hands-free concept and easy connectivity that Sync offers to customers of the Ford brand, but want a device that you can take with you from one car to […]
Muscle Cars World » Blog Archive » Hands Free Fun with MotoRokr T505 November 26th, 2007 3:11 PM Link
[…] of the hands-free concept and easy connectivity that Sync offers to customers of the Ford brand, but want a device that you can take with you from one car to […]
Video: Ford, Microsoft, and the Dangerous SINK - Winding Road December 21st, 2007 3:42 PM Link
[…] you had enough of Ford’s SYNC marketing blitz yet? Well apparently this group of talented YouTubers has. This SYNC spoof has it all, a […]
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